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马来西亚呼吁社交媒体合规:抵制网络煽动,维护种族和谐

来源:MCMC · The Star Malaysia

作者:东南亚合规中心编辑团队

TL;DR · 核心要点

马来西亚高级官员拉马南强调,公众应抵制社交媒体上的仇恨言论,共同维护国家种族和谐与社会稳定。该声明虽非立法文件,但属政府明确政策导向,呼应《通讯与多媒体法令》(CMA 1998)第233条及《刑法典》第505条关于煽动性内容的监管框架。关键合规信息包括:1)企业须审查官方账号及员工公开言论,避免传播煽动性、歧视性内容;2)数字平台运营方需落实内容审核机制,响应MCMC(马来西亚通信与多媒体委员会)投诉处理要求;3)涉宗教、种族议题的营销活动须经法务与公关双重合规评估。对企业的实际影响在于:违规可能触发MCMC调查、平台限流、广告下架,甚至影响外资企业ESG评级与本地牌照续期。

✅ 合规行动清单 · Compliance Checklist

  • 立即审查企业所有官方社交媒体账号历史发帖,删除含种族、宗教贬损或煽动性表述的内容
  • 为在马运营团队开展《通讯与多媒体法令》第233条合规培训,并留存培训记录备查
  • 建立本地化内容审核流程,确保涉及斋月、宗教节日等敏感时段的营销物料经法务与PR双签批准
  • Audit and remove all racially or religiously inflammatory posts from corporate social media accounts in Malaysia within 14 days
  • Conduct mandatory CMA 1998 Section 233 compliance training for Malaysia-based marketing and comms staff by Q2 2026
  • Implement a dual-approval workflow (Legal + PR) for all Ramadan, Hari Raya, and multicultural campaign assets before publication

English Summary

This is a policy statement by Malaysia’s Deputy Minister of Communications and Multimedia, Datuk Seri Ramanan Ramakrishnan, urging public restraint against online hate speech to safeguard racial harmony. While not a new regulation, it reinforces enforcement priorities under the Communications and Multimedia Act 1998 (Section 233) and Penal Code (Section 505). Foreign businesses operating digital platforms, marketing campaigns, or HR communications in Malaysia must ensure content avoids racial, religious, or communal provocation. Non-compliance may trigger MCMC investigations, takedown orders, or reputational damage affecting ESG reporting and business licensing renewals. No new deadlines are set, but existing legal obligations remain enforceable immediately. Companies should audit social media policies, train local teams on Malaysian sensitivities, and establish internal escalation protocols for user-generated or employee-posted content.

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常见问题解答

这份声明是否具有法律效力?企业不遵守会受罚吗?+
该声明本身不是新法规,但明确援引并强化了现行《通讯与多媒体法令》第233条的执法优先级。若企业账号发布煽动性内容,MCMC可依法发出整改令、罚款最高50万林吉特,或向法院申请封禁账号。过往案例显示,未及时删除违规内容的企业曾被暂停广告投放权限。
外国企业在马社交媒体广告是否需要本地审核?+
是。根据MCMC《数字广告指南》(2023修订版),所有面向马来西亚受众的付费社交媒体内容,无论服务器所在地,均须符合本地文化与宗教规范。建议设立本地合规联络人,并将广告素材提前72小时提交内部法务复核。
员工个人社交账号发表不当言论,企业是否担责?+
若员工以公司职务身份发言,或言论与工作明显相关(如客服、公关岗),企业可能承担连带责任。建议在雇佣合同中加入社交媒体行为条款,并定期更新员工行为守则。MCMC已将‘职务关联性’作为追责关键考量因素。
斋月期间营销有哪些具体红线?+
禁止使用斋戒、祈祷等宗教行为进行戏谑或消费化呈现;不得暗示特定族群‘更虔诚’或‘更节俭’;避免将清真食品与非穆斯林群体对立表述。MCMC 2025年3月通报指出,3起因‘开斋节对比营销’引发投诉的案例均被要求下架并公开致歉。
如何快速判断内容是否触犯马来西亚敏感线?+
可参照MCMC发布的《多元文化内容自检清单》(免费下载):检查是否涉及种族特权暗示、宗教优越性表述、历史伤痛轻描淡写三类高风险特征。另建议启用本地舆情监测工具(如Brandwatch MY模块),设置‘种族’‘宗教’‘煽动’关键词实时预警。

相关关键词

Malaysia social media lawonline hate speech MalaysiaMCMC complianceracial harmony Malaysiadigital platform regulation
📄 官方原文参考(英文)点击展开
PETALING JAYA: Datuk Seri Ramanan Ramakrishnan says Malaysians should stay united and not let those spreading hatred online threaten the nation's racial harmony.He warned against attempts to cause tension and create divisions, particularly through social media. Follow us on our official WhatsApp channel for breaking news alerts and key updates! Tags / Keywords: R. Ramaman , Unity , Hate-mongering , harmony , Ramadan , Food Waste Report a mistake What is the issue about? Spelling and grammatical error Factually incorrect Story is irrelevant This field is mandatory. Please provide details of the report. Email (optional) Please enter valid email. Report issue Cancel Invalid captcha response. Please re-try again. Thank you for your report! Related News Badminton 19 Feb 2026 Naan, tosai, and tough drills – Misbun’s Indian routine for Ramadan Aseanplus News 12 Feb 2026 Asean News Headlines at 10pm on Thursday (Feb 12, 2026) Nation 27 Mar 2024 Orphaned siblings cope with loss this Ramadan